KURU Shoes Review: Are They Worth It? 12 Best Picks

Kuru Shoes Review

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In a world flooded with countless footwear options, finding the perfect pair that suits your style and takes care of your feet is crucial. That’s where KURU Shoes come into the picture.

In this KURU Shoes review, we’re diving deep into the world of comfortable, supportive, and stylish footwear. KURU shoes (also known as KURU Footwear) have made quite a name for themselves, and today, we’re on a mission to determine if they live up to the hype.

Quality footwear isn’t just a fashion statement; it’s an investment in your overall well-being. Your feet are your foundation, and the right shoes can make all the difference.

I own four different styles of KURU shoes, so you can trust that I’ve personally tested them. I’ve uploaded a couple of pictures of my husband and me wearing our KURU ATOM shoes to this review. I’ll be adding more original KURU shoe pictures to the post soon!

So, if you’re in the market for a new pair and considering KURU, join me on this journey as I review their shoe styles and answer the ultimate question: Are KURU Shoes worth it? Let’s find out together!

KURU Shoes Overview

KURU Reviews

KURU Shoes (KURU Footwear)  is an independent footwear company based in Salt Lake City, Utah, known for its commitment to innovation and providing superior support, style, and pain-free comfort to its customers.

The company’s founder’s dream of starting a shoe company, which began in 5th grade, eventually became a reality during the challenging times of the Great Recession in 2008. This dream led to the invention of KURUSOLE, a unique feature in KURU shoes that sets them apart.

KURUSOLE is the result of the founder’s dedication and vision, and it has garnered the attention and loyalty of thousands of customers who have experienced its benefits. The company places a relentless focus on innovation, aiming to create footwear that excels at the highest levels of comfort and performance.

KURU Shoes embraces the combination of nature, science, and a touch of magic to push the boundaries of what footwear can achieve. They believe that a shoe from KURU is not just a footwear item but something that can help individuals pursue their dreams comfortably.

With its dedication to endless comfort and its unique technology, KURU Shoes has established itself as a brand that provides more than just shoes; it offers a pathway to a pain-free and comfortable lifestyle.

KURU Shoes Review

KURU Shoes is at the forefront of utilizing cutting-edge technology to transform the lives of its customers, with a particular focus on addressing foot pain and discomfort. Central to their technology is the patented KURUSOLE, a revolutionary feature that sets their shoes apart from the rest.

Traditional shoes often flatten the fat pad in the heels of your feet, which can lead to discomfort and pain over time. However, KURUSOLE takes a different approach. It dynamically flexes with every step you take, ensuring that your fat pad is supported exactly where nature intended it to be.

This innovative design guarantees a healthier stride and a more comfortable walking experience, making it a standout feature in KURU Shoes.

What truly sets KURU Shoes apart is their commitment to resetting conventional beliefs about what is possible in footwear technology.

Every pair of shoes they offer includes the legendary KURUSOLE technology, whether you’re looking for footwear for exercise, work, or simply to improve the health of your feet.

KURU Shoes has set a new standard in comfort and performance by providing this groundbreaking technology in every shoe it sells.

The Power of Three KURUSOLES

KURU Shoes takes pride in delivering the power of three innovative platforms within their footwear, with each element contributing to an unparalleled level of comfort and support:

You Can Choose a KURU Shoe Style That’s Customized to You

KURU Shoes Insoles

KURU Shoes offers a personalized comfort experience from heel to toe through their ULTIMATE INSOLES.

These insoles utilize advanced space-age foam technology that responds to your body heat, molding itself to your heels, arches, and forefoot. 

This custom molding ensures full-length support precisely where you need it, providing ultra-comfort in all the right places. This customization ensures that every step you take is as comfortable as it can be.

What Is The KURU Shoe KURUSOLE Technology?


At the heart of every KURU shoe is their revolutionary KURUSOLE technology.

This innovation flexes with every step you take, providing the perfect blend of support for your heel, ankle, and arch. 

KURUSOLE reflects KURU Shoe’s unwavering commitment to helping you maintain a younger, stronger, and healthier body. It empowers you to pursue what matters most in life by ensuring that your feet are well-supported and comfortable with each stride.



To finish your day with boundless energy, KURU Shoes introduces KURUCLOUD, an essential component of their footwear.

KURUCLOUD features precision geometry and a specially engineered blend of lightweight, performance EVA foam. 

When you step on KURUCLOUD, it delivers a silky-smooth stride that feels almost like you’re floating or flying.

This innovative sole technology is designed to provide you with the energy and comfort needed to stay active and on the move.

Learn More or Browse All KURU Shoe Styles

Pros & Cons of KURU Shoes

I’ve experienced firsthand the expertise behind KURU shoes, especially with their patented KURUSOLE technology. It’s been a game-changer for me, offering exceptional arch support that has really helped with my plantar fasciitis.

That being said, no shoe company is perfect, so below, I’ll share both my positive and negative thoughts on KURU shoes.

KURU Shoes Pros:

  1. Comfort: Comfort is king for me, and KURU shoes deliver. The cushioning and ergonomic design are top-notch, making them some of the most comfortable shoes I’ve ever worn.
  2. Pain Relief: Dealing with foot and lower back pain was a constant struggle for me until I discovered KURU. Their arch support and cushioning have provided me with significant pain relief, and that’s something I truly value.
  3. Durability: I’ve found that KURU shoes live up to their reputation for durability. They’ve outlasted some of my previous shoes, which has saved me money in the long run and solidified my trust in the brand.
  4. Style Variety: KURU offers a wide range of styles, and I appreciate that. Whether I’m dressing up or going casual, there’s a KURU option to match my outfit and occasion.
  5. Slip-Resistance: Some of my KURU shoes have slip-resistant soles, making them perfect for my workplace where safety is a priority. It’s clear that KURU knows how to cater to different needs.
  6. Breathability: Comfort isn’t just about cushioning; it’s also about breathability. Many KURU shoes use breathable materials, keeping my feet cool and dry even during long days.
  7. Wide Width Options: I have wider feet, and KURU often provides wide width options.

KURU Shoes Cons:

  1. Price: As much as I love KURU shoes, I can’t deny that they are on the pricier side. It’s an investment, and while the quality justifies it, I understand it might not fit everyone’s budget.
  2. Limited Retail Availability: My only gripe is that KURU primarily sells online. Not being able to try them on in physical stores before purchasing can make the initial trust in fit and comfort a bit challenging. That being said, their returns policy is excellent.
  3. Style Preferences: While I find their styles appealing, personal style preferences vary. What’s stylish to me might not be to someone else, so that’s something to consider.
  4. Fit Variability: No shoe brand fits everyone perfectly, and KURU is no exception. Individual comfort can vary, but finding the right fit is worth it for me.
  5. Not Suitable for All Activities: KURU shoes excel in casual and everyday wear, but they’re not ideal for sports or specialized activities. Trust that they’re the right choice depends on your specific needs.
  6. Initial Break-In Period: Some of my KURU shoes required a short break-in period before they became as comfortable as expected. It’s worth the wait.

Ready to try them? Visit KURU Now!

Best KURU Shoe Picks Based On Foot Conditions

KURU Shoes is specifically designed to cater to the needs of individuals who experience foot pain, particularly those dealing with conditions such as plantar fasciitis, heel spurs, and flat feet. 

What Are The Best KURU Shoes For Plantar Fasciitis:

KURU Shoes are ideal for individuals suffering from plantar fasciitis, a painful condition characterized by plantar fascia inflammation, the tissue connecting the heel bone to the toes.

I previously wrote an article on the best insoles for plantar fasciitis, but with KURU shoes, you probably won’t need them!

The specialized technology in KURU Shoes helps provide the necessary support and comfort required to alleviate the pain associated with this condition.


KURU ATOM Shoes Review

My husband and I both own a pair of KURU ATOM shoes, and they are my personal favorite among their lineup. We purchased four different styles of KURU shoes to test so that I can share the results with you!

This athletic sneaker is a game-changer, featuring airy mesh uppers for breathability, revolutionary heel-hugging technology, and a plush KURUCLOUD midsole. Weighing just 10.6oz, it’s lightweight, without sacrificing support.

I think this shoe offers the perfect blend of style and comfort while being designed to tackle plantar fasciitis (and many other foot issues) head-on.

Here are a couple more pictures of the KURU ATOM shoes that I took for you. I have them in black, and my husband has them in grey.

Wearing the KURU ATOM Shoe in black
This is me wearing the KURU ATOM Shoe in black!
The KURU ATOM Shoe in grey
These are my husbands grey pair of KURU ATOM Shoes!

These shoes have a high amount of arch support. In fact, when I first put them on, it almost seemed like too much! But after a day or two of wearing them, they ended up molding to my feet perfectly, and they feel great!

My husband has a bone spur on the top of one of his toes from a previous foot injury. He loves that the mesh top is very flexible, and he doesn’t feel tightness or weight pushing down on the top of his toe, which can cause him foot pain.

No exaggeration here, KURU makes one of the few shoes that take away the pain from his bone spur.

The shoes also have a sporty look that you can wear with a lot of different outfits. I wear them with jeans and shorts.

I can’t say enough good things about the ATOM shoe by KURU. And, you don’t just have to take my word for it. KURU shoe reviews for the ATOM style currently sit at 4.5+ stars out of 5 stars, based on 3,000+ customer reviews and climbing. You can click the link below to read them for yourself!

Learn More or Get the KURU ATOM Now.

KURU ROAM Atla Review

KURU ROAM Atla Shoe Review

Step into a world of timeless style and unparalleled comfort with the ROAM Atla shoe, your go-to choice for conquering plantar fasciitis.

These slip-on sneakers combine iconic design with KURU patented KURUSOLE technology, providing unmatched support for sensitive feet. 

Weighing just 8.4oz, these lightweight shoes feature medium width and a 6mm heel-to-toe drop, making them perfect for all-day wear.

Crafted from durable canvas and rubber materials with stretch panels for a secure fit, the ROAM Atla seamlessly blends classic aesthetics with advanced heel support.

Learn More or Get the KURU ROAM Atla Now.


KURU QUEST Shoes Review

Embark on a journey of comfort and support with KURU’s QUEST shoe – the ultimate Plantar Fasciitis shoes for men.

Crafted with precision, these shoes are designed to keep you confident and comfortable throughout your outdoor adventures.

Made with a high-quality leather upper and featuring high-top ankle support, QUEST ensures your feet are well-protected. With grippy rubber outsoles, you’ll tread confidently on any terrain.

These shoes weigh 18oz, come in a D width, and offer a 12mm heel-to-toe drop for a perfect fit.

Learn More or Get the KURU QUEST Now.


KURU ROAM Shoes Review

The go-to shoes for guys with Plantar Fasciitis, KURU’s ROAM shoes will improve your daily comfort and style. KURU’s renowned support and cushioning are infused into a traditional design with the help of ROAM.

You will enjoy unending comfort and casual style regardless of whether you select the butter-soft leather or the permeable cotton canvas top. 

These shoes offer the ideal fit for your daily activities with a weight of only 13oz, a 6mm heel-to-toe drop, and a D width.

The KURU ROAM shoe is a sensible and pleasant option thanks to its eco-friendly leather and breathable covering.

With ROAM, you can boost your footwear game and battle Plantar Fasciitis with each stride.

Learn More or Get the KURU ROAM Now.

What Are The Best KURU Shoes For Heel Spurs:

KURU Shoes are designed to offer the kind of support and cushioning that can help relieve discomfort for those dealing with heel spurs.

The KURUSOLE technology helps distribute the pressure evenly and reduces strain on the affected area.



KURU’s FLUX shoe, the number one pick for ladies seeking relief, is the best remedy for heel spurs.

With its unique heel-hugging technology and supercritical EVA foam, FLUX is your pass to a pain-free workout. This foam offers an astonishing 15% greater bounce for improved energy return in addition to lasting up to 3X longer. 

FLUX guarantees a proper fit with its 9.3oz weight, medium width, and 8mm heel-to-toe drop.

These sneakers balance structure and breathability since they are made from premium NOVAKNIT and rubber materials.

Learn More or Get the KURU FLUX Now.



Conquer the toughest trails while alleviating heel pain with KURU’s TREAD Shoe – the ultimate choice for women battling heel spurs.

These trail-ready sandals offer unmatched traction with multi-directional lugs, ensuring surefooted support on any terrain. 

Crafted from rugged, waterproof leather and durable, high-grade rubber, TREAD is engineered to fight foot pain mile after mile.

With a weight of just 10oz, a B width, and a 4mm heel-to-toe drop, these sandals are perfect for outdoor adventures.

The micro-suede footbed and waterproof design make TREAD the ideal companion for those seeking comfort and relief during their trail explorations.

Learn More or Get the KURU TREAD Now.



KURU’s CURRENT Sandal is the best option for males looking for relief from heel spurs since it offers support, unlike anything you’ve ever experienced.

Whether you’re scaling mountains or fording rivers, the CURRENT sandal by KURU should be your traveling companion.

These sandals are made to last thanks to heel-first technology, quick-drying waterproof materials, and innovative multidirectional tread. You may enjoy comfort and convenience with cushioned straps and single-pull buckles for simple adjustments.

The 8.9oz, medium width, and 3.5mm heel-to-toe drop of CURRENT make it the ideal choice for your outdoor adventures.

These sandals, which are made of rubber and Lycra, provide optimal cushioning and waterproofing.

With the CURRENT sandal by KURU, you can wave goodbye to heel discomfort and hello to countless experiences.

Learn More or Get the KURU CURRENT Now.



KURU’s PACE boat shoe for men can help you avoid heel spurs while elevating your casual look.

These sneakers easily integrate comfort and adaptability, making them suitable for any setting. Thanks to the collapsible heel, they are perfect slip-on, which provides a slipper-like sensation and a snug fit. 

PACE is a lightweight canvas and leather bag that helps you stay cool and comfortable thanks to its breathable canvas and microsuede inside.

The medium width, 9.6 oz. weight and 6 mm heel-to-toe drop of these shoes make them ideal for daily comfort.

Learn More or Get the KURU PACE Now.

What Are The Best KURU Shoes For Flat Feet:

Flat feet can lead to various foot-related problems, including pain and discomfort.

KURU Shoes are engineered to provide extra arch support and promote a healthier foot position, making them suitable for individuals with flat feet who need added stability and comfort.



Discover the ideal balance of stability and comfort with KURU’s QUANTUM Shoes, the best option for ladies with flat feet.

These shoes give great support and comfort with their opulently broad toe boxes and structural stability. 

The daily silhouette of QUANTUM and KURU’s characteristic heel-hugging support make it a great seller.

These lightweight shoes come in medium and wide widths and are tailored to your individual requirements.

Learn More or Get the KURU QUANTUM Now.



KURU’s STRIDE shoes are made of ultra-stretchy NOVAKNIT, which feels as comfortable and forgiving as your favorite pair of socks; these sneakers give off the impression of being lightweight and breathable. 

The STRIDE delivers the heel-hugging, pain-relieving comfort you need from a shoe while maintaining a sock-like fit.

These lightweight shoes come in medium and wide widths and are tailored to your individual requirements.

STRIDE is the only shoe ever seamlessly to integrate aesthetics and functionality for flat feet, and it is made from vegan-friendly materials.

As mentioned, I already own four different styles of KURU shoes. These are next on my list to purchase and review next!

Learn More or Get the KURU STRIDE Now.

KURU ATOM Slip-On Review

KURU Atom Slip-On

The ideal shoe for men with flat feet, KURU’s ATOM Slip-On offers unrivaled comfort.

With these shoes, you can put them on with ease and experience all-day comfort while still enjoying the sleek, athletic design of the ATOM. 

The ATOM Slip-Ons include NOVAKNIT uppers that are flexible and soft, giving them a sock-like feel without sacrificing support.

These shoes, which weigh only 11 ounces and come in a D+ width, are made to meet your individual requirements.

The ATOM Slip-Ons redefine comfort for flat feet with an 8mm heel-to-toe drop and seamless upper construction, keeping you cozy and supported all day.

Learn More or Get the KURU ATOM Slip-On Now.



KURU’s KIVI will elevate your sense of elegance and comfort. These shoes have a traditional, timeless design in plush leather that defies fashion fads.

They are comfortable to wear and offer support with each step, making them ideal for work or vacation. 

These sneakers, which weigh 15.3 oz and come in a D width, are made with your comfort in mind.

KIVI makes sure you’re comfy and supported throughout your daily commute with a 12mm heel-to-toe drop and features like elastic side panels, synthetic linings, and a tough rubber outsole.

When wearing the KIVI by KURU, you’ll experience find timeless comfort and fashion.

Learn More or Get the KURU KIVI Now.

My KURU Shoes Performance Assessment

KURU Shoes excels in providing exceptional comfort and support during daily use.

Their patented KURUSOLE technology and custom insoles ensure that wearers experience a remarkable level of comfort, particularly those dealing with foot pain issues like plantar fasciitis or flat feet.

The ULTIMATE INSOLES mold to the shape of your feet over time, offering a customized fit that enhances overall comfort.

KURU Shoes was kind enough to send me a few sample pairs for me to use in my KURU shoes review. I’ll be making a new post reviewing the exact shoes they sent soon.

Meanwhile, I can report that I truly love my KURU shoes, and I’m not alone in this sentiment. If you hop over to the KURU shoes website, you’ll find other verified customer reviews sharing their positive experiences with KURU shoes.

I noticed a significant reduction in discomfort and an enhanced walking experience when I started wearing my KURUShoes regularly.

Whether you spend long hours on your feet or are just going about your daily routine, the comfort and support offered by KURU Shoes make them a top choice.

I am also really impressed with KURU Shoes durability and quality. I can tell that these shoes are constructed with quality materials and craftsmanship, ensuring they withstand daily wear and tear.

While they may fall into the category of premium footwear, in my opinion, their long-term durability justifies the investment.

The ability of KURU Shoes to maintain their comfort and support over time is a testament to their quality. So far, I’ve found that v Shoes continue to provide the same level of pain relief and comfort for me even after extended use, making them a smart choice for those looking for footwear that lasts.

When comparing KURU Shoes with other footwear brands, they distinguish themselves in their ability to address specific foot conditions. This specialization in foot health sets them apart from many other brands. However, personal style preferences and budget considerations may come into play, as some individuals prefer other brands for fashion or price reasons. 

In terms of comfort and support, especially for those with foot pain, KURU Shoes often emerge as a preferred choice due to their dedicated focus on addressing these concerns.

Ready to try them yourself? Visit KURU Shoes.

Are KURU Shoes Worth It?

Absolutely, KURU shoes are worth it. I consider them to be in the middle range of pricing for shoes. Most of their shoe styles are in the $150 range. While that’s not cheap, these shoes actually help with foot discomfort, whereas most brands don’t focus on that.

KURU Shoes may not be the most budget-friendly option on the market, but they do offer real value for those seeking specialized footwear.

When deciding between KURU Shoes and other footwear brands, weighing your specific needs, priorities, and budget is essential. While KURU Shoes excels in providing support and comfort for specific foot conditions, budget-friendly options may be more suitable for those with limited financial resources.

KURU Shoes provides a warranty and an unheard of 45-day return policy to enhance the overall value of its products.

Typically, they also offer a limited warranty against manufacturing defects. Additionally, their return policy allows customers to return unworn shoes within a specified period for a refund or exchange. This policy provides customers peace of mind, ensuring they are satisfied with their purchase. 

Before buying, it’s prudent to familiarize yourself with the details of KURU Shoe’s warranty and return policy to understand what is covered and the specific duration of coverage.

Can I Use KURU Shoes For Running Or Athletics?

While KURU primarily focuses on lifestyle and casual footwear, they do offer certain styles that are suitable for light athletic activities.

For serious running or sports, it’s recommended to choose specialized athletic shoes. If you are a frequent runner, recommend checking out my Enda Shoes review.

KURU Shoes Alternatives

While I’m a huge fan of KURU shoes, some popular KURU alternatives are Fitville Shoes, Apex Shoes, The Walking Company, and Allbirds shoes.

For more information on each of these brands, see my Fitville Shoes review, Apex Shoes review, The Walking Company review, and Allbirds shoes review.

KURU Shoe Reviews – My Verdict

KURU Shoes are undeniably worth the investment, especially if you prioritize comfort, support, and long-term foot health.

While they may come with a somewhat higher price tag compared to some other budget footwear brands, the quality and specialized technology they offer more than justify the cost. 

If you’re someone who experiences foot pain, such as plantar fasciitis, heel spurs, or flat feet, KURU Shoes can significantly improve your daily comfort and quality of life.

I have reviewed a lot of shoes and, as I mentioned, I’m more than satisfied with my KURU shoes.

The combination of KURUSOLE technology, custom insoles, and durable construction ensures that these shoes offer exceptional comfort and support during daily use. They are designed to provide relief from foot pain and promote better foot health over the long term.

Visit the KURU Shoes website Now

One Comment

  1. Nice article. I’ve tried the KURU ATOM and the KURU QUANTUM. I really like both shoes but my preference is the ATOM. The QUANTUM shoe is really wide and feels a bit bulky. They probably made it that way for a reason though because it’s basically a walking shoe, and wide shoes might add more stability. I think the ATOM looks a little nicer also but that’s just my opinion. Anyhow, nice write up!

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